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ABOUT MB SPORTS TRAINING
Helping athletes and adults build strength, performance, and lifelong health.
Mike Bouchard - Founder of MB Sports Training
Mike Bouchard is the founder of MB Sports Training and has spent more than 20 years helping athletes and adults build strength, improve performance, and develop lasting fitness habits.
After earning a Bachelor of Science in Athletic Training from Salem State College, Mike began his career teaching the importance of structured strength and conditioning for athletic success. Growing up in West Haven, his experience playing and coaching hockey through high school, college, and the professional level helped shape his philosophy that disciplined training and proper strength development are essential to performance.
Mike’s approach blends scientifically proven training methods with principles influenced by Eastern European strength training systems, known for their structured and progressive development of athletes.
Throughout his career, Mike has served as a strength and conditioning coach at institutions including Quinnipiac University and Connecticut College. Today he continues to lead MB Sports Training while enjoying family life with his wife Kerri and their children, Beau and Brooklin.
Our Mission:
Our mission is to develop capable athletes and adults by meeting people where they are, providing safe, age-appropriate training, and building habits that lead to lasting performance and lifelong health.
Our Vision for Athletes and Adults
Our vision is to deliver exceptional training and coaching by:
• Creating a motivating, challenging, and intelligent training environment for athletes and adults alike.
• Providing expert coaching and meaningful support for individuals and families pursuing strength, health, and performance.
• Encouraging personal growth, confidence, and disciplined habits both in sport and in everyday life.
• Leading with consistency, integrity, and value for our members, athletes, families, and community.
Our Core Values
COACHING
We believe effective coaching goes beyond instruction. By meeting people at their current level and creating a clear path toward their goals, we use communication, accountability, and support to guide athletes and adults toward stronger performance, better health, and lasting confidence.
CULTURE
We are committed to creating a positive and motivating training environment where hard work, respect, and encouragement help individuals grow both physically and mentally.
CONSISTENCY
Real progress comes from disciplined habits and consistent effort. Our structured training programs help athletes and adults build routines that lead to lasting performance and lifelong health.
Our Approach
At MB Sports Training, we believe the right coaching, structure, and habits help athletes and adults build strength, confidence, and lifelong health. Every program begins by meeting people where they are and guiding them toward lasting progress.
Train with purpose. Perform with confidence.